IC12 is a leading global online solutions company. That’s where we started and that’s how we first made our mark on the world – providing full-featured, easy-to-use custom development solutions predominantly for awards and competitions in the photographic industry.
So, we thought of the one device that, from our discussions with working professional photographers, could have the greatest impact on the photographic community right now as it stands, and we believe that device is The LED Light Cube.
The casing is a cast aluminum chassis to offer heat dispersion and an improved look & feel to the product. The orange bands around the edges are removable silicon rubber O-rings, which offer a functional, tactile element to the product, while also helping with heat transfer on surfaces when running in high power video mode.
The lensing is a revolutionary approach to shaping light from an LED cluster, delivering both the beam and the flux produced by the LED to deliver a maximum throw of light from the unit.
Lance Sullivan is an Award winning and International photographer out of Canada. His environmental portraits and style of lighting on location, fits into exactly who the LED Light Cube was designed for. The all in one light is simple and easy to set up and it’s a breeze to move between flash and video mode, saving time and money. Lance is always on the go; from one location shoot to the next and the LED Light Cube is the perfect size to pack on flights or hide in a corner for some extra light on architecture shoots. Like many other fast paced photographers out there, the LED Light Cube compliments his style and mobility while always giving Lance the light he needs when he needs it.
Due to The LED Light Cube using an LED model rather than a filament, the Cube can just as easily double as a video light as well as a flash, which is particularly handy given the current proliferation of SLR cameras shooting digital video. The user can swap from shooting stills to shooting motion picture in the blink of an eye.
By drawing from super-bright LED technologies, The LED Light Cube not only emits a high quality light but there is no recycle time between flashes. This means it will out-perform any camera or radio trigger in the market.
Despite its small size, The LED Light Cube offers the photographer incomparable control over the output of light, The Cube can ‘freeze time’ at speeds of up to one eight-thousands (1/8000) of a second. At the other end of the scale The LED Light Cube can flash for up to 1 second.
Once you have one LED Light Cube, you can upgrade by adding more Cubes to create large studio light banks. Double the Cubes, double the power. Easily go from 300 to 600 to 1200 watts of light power by simply adding on Cubes.
The Cube's all in one light, helps me create images with a shallow depth of field, with precise lighting control, in a variety of situations.
The LED Light Cubes provide the lightweight, compact, versatility I need when I'm out on location. With it's daylight balanced, flicker free light, I am able to seamlessly switch from flash mode to continuous mode in one click!
The LED Light Cube gives me the ability to show up on shoots knowing I have the power and versatility to achieve amazing results which allows me to be more in the moment with my clients. Thus allowing me to capture better images as a result.
With so many accessories to match with your current lighting set-up, from Profoto adapters and S-type adapters to soft boxes, barn doors, stands and swivel mounts, we have created a system that gives you one of the newest and most versatile experiences on the market.
Whether you want one Cube or Two, or even a large bank of cubes for endless creative lighting setups, we give you the options to meet your needs.
The simplicity and portability of this light allows me to bring the intimacy back into my shoots.